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As part of the WZUW program “Theory - Business -Technology,” we became the technology partner of the Digital Marketing program.
Our first meeting with students is already behind us. During the session, our expert Marcin Tekień presented the possibilities of the Zoho ecosystem. We discussed how modern tools such as Zoho respond to real business challenges and support contemporary business processes. We are very happy with the high attendance and the energy that stayed with us until the very end.
This was the first in a series of meetings, and our plans go further:
🔹 During the next practical sessions, we will dive deeper into analytics, AI, and advanced integrations, all based on real case studies.
🔹 At the end of April, we will take part in the inaugural WZUW MARTECH Forum Poland 2026.
And that is not all - it is worth following us.
Many thanks to the Faculty of Management at the University of Warsaw and to Edyta Barmentloo, who teaches the AdTech and MarTech course, for their trust and for the opportunity to complement academic knowledge with our market know-how.
For us at Z Partners and Zoho Europe, business maturity is not only about successful client implementations, but also about sharing expertise with future leaders.
Successful technology transformation starts with understanding business challenges. It also requires a combination of strategic thinking and proven technology. We are always happy to share our experience in process optimization with the Zoho ecosystem. Feel free to get in touch.

